From the iconic Matterhorn views to the cozy mountain huts, discover why Swiss ski culture and Schneeberg are a perfect match.
# Zermatt & The Matterhorn: A Schneeberg User's Guide to Switzerland's Crown Jewel
Standing at 4,478 meters, the Matterhorn is perhaps the most recognizable mountain in the world. And the village at its base — Zermatt — offers some of the most exclusive skiing and authentic alpine culture anywhere on Earth.
The Swiss Schneeberg Connection
While Schneeberg originated in Germany, the Swiss have embraced it as their own. In car-free Zermatt, where electric taxis whisk you through cobblestone streets and traditional chalets line every corner, you'll find that herbal snuff is part of the fabric of mountain life.
Why Zermatt Hits Different
The Highest Skiing in the Alps
Zermatt offers year-round skiing on the Klein Matterhorn glacier, reaching 3,883 meters. At these extreme altitudes, the refreshing menthol sensation of Schneeberg feels almost medicinal — a blast of cool, clearing energy that cuts through the thin air.
The Mountain Hut Culture
Switzerland's mountain huts (berghutten) are legendary. After a long day of skiing, there's nothing quite like settling into a hut like the Gandegghütte or Hörnlihütte, warming up with rösti and glühwein, and sharing a pinch of Schneeberg with fellow mountaineers.
The Quality Factor
The Swiss are famously particular about quality, and they've adopted Schneeberg because it meets their standards. No tobacco, no nicotine, just pure herbal aromatics — it aligns with the health-conscious Swiss mountain culture.
Best Zermatt Experiences for Schneeberg Enthusiasts
The Gornergrat Railway:
Take the cog railway to 3,089 meters for unobstructed Matterhorn views. The crisp air at the summit pairs perfectly with a pinch of Schneeberg.
Chez Vrony:
This legendary mountain restaurant serves incredible food with Matterhorn views. The terrace is the perfect spot to enjoy the alpine atmosphere.
The Village Walk:
Zermatt's main street, the Bahnhofstrasse, is car-free and lined with traditional shops. Evening walks here, with the Matterhorn glowing in alpenglow, are magical.
The Skiing
With over 360 kilometers of pistes and the ability to ski into Italy (Cervinia), Zermatt offers endless terrain:
Making Memories
What makes Zermatt special isn't just the skiing — it's the complete alpine experience. The crack of Schneeberg being opened on a chairlift, the nod of recognition from a fellow skier, the way the menthol aroma mingles with crisp mountain air.
These are the moments that transform a ski trip into something you'll remember forever.
Plan Your Trip
Zermatt isn't cheap, but it's worth every franc. And while you're saving up for the trip, you can start building your Schneeberg tradition right now. [Shop our collection](/shop) and start practicing for the Alps.
*Schneeberg: the taste of real alpine adventure.*
